As B2B marketing comes of age can B2B research step up to the mark?

By Rebecca Ashley, Co-Founder and Director of The Planning Department.   Over the past decade, B2B marketing has come of age.  It’s no longer the dour, rational, box ticking comms of old. Yes, there’s still some of that around, but much of it now is engaging, empathetic, and – occasionally – even humorous. We know […]

BRAND NEW BEGINNINGS: WHERE TO START WITH YOUR NEW LOGO

New brand beginnings We THINK a logo is more than a badge – it’s a mark of who you are and what you stand for. It’s your identity. It’s your brand. It’s not easy to bring a brand into being. We’re not saying you can’t design a logo yourself, but there’s more to an identifying […]

THE IMPORTANCE OF BRANDING FOR B2B

Branding is everything. It’s what sets every company apart. All companies that become household names have something that makes them stand out… but the importance of recognition and credibility isn’t just reserved for B2C businesses! All B2B brands need to recognise the importance of a well considered and consistent brand identity that reflects the quality […]

BRANDING A MANCHESTER BAND

A great project for local band, the Manyanas. With a growing local following in the Manchester music scene, they decided it was time to launch their first E.P. But first they needed a visual identity. With all 5 band members having a say, we felt it was best to approach this from a collective point […]

MEET FUDGE AND HER LOGOTYPE

Campervan website design

Meet Fudge… Fudge is a classic 1976 campervan with a fresh but retro feel. Fudge also needed a logotype designing, a website building and some flyers and posters created to promote it’s availability for wedding or holiday hire. We love working on these small projects where creativity is out right at the forefront of the […]

REBRANDING MANCHESTER BAND THE GRAMOTONES

We were delighted when the Gramotones came and asked us to look at rebranding their band after the success of the previous band rebranding – The Manyanas. We think it’s lovely when customers come back and commission us to another job, quite the compliment. Why go through the pain of rebranding? Typical of many small […]

CREATION OF A NEW BRAND STYLE FOR CONQUEST

Sometimes it is just time to rebrand. And that was certainly the case for ConQuest Ltd, a software development business in Bolton. They are popular and well renowned within the construction business that they provide their robust and innovative estimating software to, so marketing the business has never been much of a priority in the […]

BRAND IDENTITY DESIGN FOR PROPERTY CHASE

A lovely little brand identity design for a local startup business called Property Chase. Run by Niall Hicks, Property Chase are a new property search business who specialise in searching for properties for investors to add to their portfolio, let out or whatever they chose to do. Working throughout the Northwest, they focus on searching […]