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BRANDING AGENCY

Services

Great branding should provide you with a major edge over the competition. It should give customers insight into what to expect from your company and effectively communicate all that is wonderful and unique about your products and services.

If it doesn’t… you’re in the right place

  • Audience research
  • Competitor analysis
  • Brand strategy & workshops
  • Brand identity & logo design
  • Brand guidelines & TOV
  • Brand toolkit & communications
CASE STUDY

Company repositioning in a disrupted market

Branding
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Web Design
CASE STUDY

A global rebrand that’s ahead of the curve

Branding

Our approach

Are you a startup looking for a brand new brand? Or an established business in need of a refresh? Perhaps you are looking for a complete brand overhaul? Or maybe you’re not sure what you need and are looking for some expert advice.
Wherever you are in the branding design process, we can tailor our approach to suit your needs:

1. Discovery

Think get to know your brand, your business goals, your customers and your market as well as you do.

2. Research

Where are the gaps in our understanding? Think can provide audience research and competitor analysis to back up your thinking and support internal buy-in.

3. Brand Positioning

Perhaps this is a process of sensor checking your existing proposition, or defining a new brand proposition through a brand strategy workshop with key stakeholders.

4. Brand audit

With clarity around the positioning, how do we think the current branding stacks up? Does it align to the ambitions of the business?

5. Design direction

Armed with this information, Think can create the return brief. This is the brand design direction and work can begin on the concepts.

CASE STUDY

Visual identity overhaul for a global PLC

Branding
CASE STUDY

A global rebrand that’s ahead of the curve

Branding

How can we help?

AUDIENCE RESEARCH

Do you really know your audience? Think can help validate your thinking through audience research and detailed personas. This real world information will help create relevant and motivating communications and provide the business case for a change in brand direction

COMPETITOR ANALYSIS

What is happening in your space? Are there indirect competitors to consider? How are you different and why should customers choose you? Conducting a thorough competitor analysis will help you identify the white space to own and create cut through in your category.

BRAND STRATEGY & WORKSHOPS

A brand workshop can be facilitated by Think and all existing research will feed into this session. The purpose is to work with key stakeholders and hone in on a final brand proposition that is credible, relevant, unique and can stretch with the future ambitions of the organisation.

BRAND IDENTITY & LOGO DESIGN

A logo is the cornerstone of your brand identity and your brand identity is the combination of all the visual elements that help people to recognise you, from fonts and colour ways, to photographic style and graphics. These elements breath life into your marketing communications and help you stand out from the crowd.

BRAND GUIDELINES & TOV

To support the quality and consistency of your branding design across multiple channels, Think can produce professional brand guidelines that cover all aspects of your brand identity such as logo placement, primary and secondary colour palettes and your brand tone of voice.

BRAND TOOLKIT & COMMUNICATIONS

Think can create a suite of assets and templates that will act as a toolkit for your marketing team. This can cover everything from corporate stationary and report templates to social media graphics and sample brochure designs. If you simply need help with your marketing collateral, please see our Graphic Design services.

Other services

WEB DESIGN
WEB DESIGN
  • Website design & UX
  • User testing & prototyping
  • Content & CMS training
  • Best practice SEO
  • WordPress development
  • Hosting & maintenance
DIGITAL MARKETING
DIGITAL MARKETING
  • Campaign planning
  • Content strategy
  • Content creation
  • Social media management
  • PR & copywriting
  • Video
GRAPHIC DESIGN
GRAPHIC DESIGN
  • Advertising
  • Marketing literature
  • Social media graphics
  • Exhibition graphics
  • Illustration & infographics
  • Corporate stationery & comms

Our awards

WE’D LOVE TO HEAR MORE ABOUT YOUR BUSINESS AND MARKETING GOALS.

To chat to the team: Call us on 0161 507 2410, drop an email to: enquiry@thinkdesignagency.co.uk or fill out the form on our contact page.

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