Our year in review

January – NW ADASS Campaign

We started the year with the ground running, with a recruitment campaign for NW Adass. This was aimed at encouraging young people in the North West to pursue a career in care work. The Think team put together an engaging, shareable and colourful campaign. The aim was to change the negative perceptions young people may have about care work. This was done through a mix of traditional and online marketing. We designed a campaign encouraging our audience to create their own story and #stepintosocialcare, using a popular TikTok/Instagram user-generated format, in ‘a day in the life of.’ With the help of NW ADASS, Think recruited young care workers to produce their own footage to tell the positive stories of their day. The videos were edited by Think and helped gain over 100 applications of the course of the campaign.

View the project here

February – Emerge

As February emerged, so did a long-time client. In under five years, Emerge Recycling has collaborated with Think on three websites. We took on a new venture with Emerge. An investment campaign was created based on encouraging ethical investments in their social enterprise. As part of future investment, Emerge Recycling offered the opportunity for investors to buy shares in the business, who wanted to make a difference in the community. ‘Make a Material Difference in the Heart of Greater Manchester’ offered investor members up to 4% interest on members’ shares, from the financial year 2024/25.

Over the 10-week period, we attracted over 2000 potential investors from LinkedIn, Twitter and email with 60 kind individuals putting their money where their mouth is.

The campaign succeeded in attracting a number of new investors and raised over £220k.

View the project here

March – Dementia Report

In March, we had the opportunity to join the University of Manchester in changing government legislation. The Healthy Ageing Research Group wanted to create a 90+ page policy report, consisting of seven recommendations from an 18-month consultation with over 250 stakeholders. As, there were no visual assets, we needed to fully design and illustrate it. But we only had six weeks. To put another spanner in the works, with two weeks left, a nameless animation agency ended their involvement with the campaign. This meant we had to create the animation instead. Needless to say but we passed the test. At the end of the project, we delivered a 92 page report, a 24 page executive summary and a 3min 23s animation.

And the results of the report were exactly as hoped, with the government changing legislation. This led to new build houses including certain accessibility features for dementia patients.

View the project here

April – Clearwater Growth

When April rolled along, it was time to unleash what we’d been working on with Clearwater International. They planned on launching a new division with the aim of unlocking £250m of new domestic and international investments. Meanwhile, we worked on this new sectors branding and website. This division would be called Clearwater Growth. The goal was to target an audience that may not be familiar or intimidated by by global financial advisories. It was important that the audience (people looking for first time investments) knew what Clearwater could offer them. Developing a new brand identity, including a logo and website design for Clearwater Growth has given it a strong identity. For Think, this was an amazing opportunity of continuing to support CG with SEO, video content, direct mail and more.

View the project here

May – Mancmade productions

Independent film production house, MancMade Productions wanted a revitalised website that would capture a fresh energy. They wanted to show aspiring filmmakers, podcasters and playwrights the opportunities available through collaboration. Obviously, Think were the perfect fit for this, delivering a sleek and stylish website that presents MancMade as a forward-thinking independent film producer.

View the website here

June – Think

As we reached the middle of the year, it was time Think indulged in self-care and gave our website a fresh coat of paint. Along with an abridged name and some polished brand style guidelines, it kept us looking top of our game and ready to take on the rest of the year.

July – Galloways

Galloways have been a close partner of Think since 2014. This history and connection means we knew exactly how to go ahead with redesigning the Galloways website. Smooth animations, a new colour scheme and easier navigation is what gives Galloways’ site a (carbon-balanced printed) certificate of approval.

View the project here

August – Made for Trade

After working with them to modernise their in-house brand Korniche, we took on the challenge to refresh parent company, Made for Trade. This rebrand needed to maintain their ‘Trade’ roots and keep their philosophy in place. We gave MFT a complete makeover, while also connecting it with the style of Korniche. The final design was developed into brand guidelines, a website and a full suite of marketing collateral.

View the project here

September – Thomas James Clocks

Heading into autumn, we worked with Thomas James Clocks, who design and manufacture the best wall clock in the world, produced exclusively in Britain. The timeless British design required a brand identity to match but on a startup budget. Completion of the logo was carried out using the font designed by renowned British typeface designer and sculptor, Eric Gill. The clock design itself provided many design ideas which we were able to use throughout the brand and website design, all reinforcing the elegance and beauty the clock conveyed.

View the project here

October – Bird at Birtle

Gastropub ‘The Bird at Birtle’ were in need of a new website, wanting to show off all the gorgeous dishes, drinks, events and rooms available to book. An on-site photography shoot took place and the standout photos were used across the new website. The aim was, as visitors scroll through the site, they would be met with dishes to make their mouth water.

View the project here

November – Fresh Start Waste

We have been working closely with FreshStart Waste in a range of services. Firstly, we launched their Google Ad campaigns, which brought in more enquiries on their business waste removal, and highlighting their monolithic presence in the North-West of England. In November we also produced a new website for them, highlighting services, case studies and testimonials. There is also a bigger focus on their positive contributions to recycling and acknowledgement of their environmental responsibility – such as a partnership with app ‘Too Good To Go.’

This project launched just in time for the holiday season, where business waste will be the highest it has been all year. FreshStart will be able to swoop in like a hero in the night and provide them with reliable waste collection.

View the project here

December – Keymer

A close working relationship with heritage tile maker Keymer (alongside their parent company Wienerberger) has led to us creating a complete brand overhaul and website redesign. Souped-up brand guidelines have given a fresh sense of direction and order to inform the Keymer website.

2022 is coming to an end and we can’t thank you enough for all of your support in making it such a success. We’re excited about what’s coming next year, but before then…

We have one more thing that needs showing off!

View the project here