A design project to make concrete sexy

It’s not often graphic that a design project like this one come along. I had the opportunity to work on this graphic design project in late 2013-2014. It was a coffee table book design to celebrate 80 years of business for the structural repair specialist Balvac.

When I met with Sandy Doull, the commercial director, who had been at Balvac for over 25 years. It turns out he had saved a load of archive material from the business that included ledgers from the first year of trading and glass slides from the 1930s – 1960s.

It was a graphic designers dream. All this amazing source material to play with. The only problem was there was just too much to play with. The after wading through countless stories, news clippings and slides, we were finally able to agree a budget and page plan.

The stories include the famous Summit tunnel fire in Lancashire, secret bank buidings, and a stolen dogs ear!

The design project

The design itself is understated. A complimentary paring of fonts and simple colours allow the photographs and stories to engage the reader.

I art directed a photoshoot with Claire Wood Photography who was commissioned to document the artifacts, and a number of technical drawings were recreated in  complementary style. Another design project from my time at Make Complex Simple.

The book text pages printed on Omnia by Fenner Paper, and the litho print and finishing was by Galloways Printers. This paper gave a lovely tactile feel and sat nicely with their history. A gorgeous blind emboss in concrete coloured colorset paper on the outer cover finished the design off.

Balvac 80th Anniversary Book Design and Print Design Project Balvac 80th Anniversary Book Design and Print Design Project Balvac 80th Anniversary Book Design and Print Design Project Balvac 80th Anniversary Book Design and Print Design Project Balvac 80th Anniversary Book Design and Print Design Project Balvac 80th Anniversary Book Design and Print Design Project Balvac 80th Anniversary Book Design and Print Design Project

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