Creating a website isn’t something you can do in a day – as some off-the-shelf providers might have you believe. A branded website should have a good user journey and user experience, look good, have great content and images and also load quickly.
Incidentally, you can read more about this here.
We had recently completed a total rebrand for leading northwest outsourced HR business, People Matters HR and the next phase of the project was to continue the rebranding across into their digital presence, including the website. Launched at a seminar at Bury Football Club to a room full of local businesses, the new brand went down treat. The next stage was to continuing the new brand identity into the the website design. Using angles to separate content and strong iconography and messaging, the design needed to be very user friendly and structured in a way so that all main services are 2 clicks from landing on the home page.
The site was also designed to be mobile friendly and as with all of our website designs we implement a pre launch ‘white hat’ on page SEO and optimised to ensure a speedy load time. We also submitted it to Google Search console to ensure it was indexed in a timely manner.
With a news feature built as well the team at People Matters HR are able to keep the content fresh.
6 months on and the website is doing exactly what it should do and attracting new business for People Matters HR.