DESIGN NEWS AND OPINIONS FROM THE TEAM AT THINK DESIGN
We love all things design, and we are passionate about making a difference to how businesses are portrayed and grow.
We also quite like having an opinion! Do you have any thoughts on our thinking? Get in touch.
NEW CLIENT WIN: VENOM IT, BRAND IDENTITY AND WEBSITE REDESIGN
We are delighted to announce that Think Design have won a competitive pitch to work with Venom IT, an award winning and ambitious Manchester based IT provider who specialise in IT support and Cloud Services. Originally a website redesign brief, Think quickly identified the need to revisit the brand proposition if Venom were to achieve […]
Part three of our Great Graphic Design shouldn’t date series, looks back at a project carried out between 2007-2009 for the brilliant Outward Bound Trust. PROBLEM The Outward Bound Trust had traditionally produced marketing communication via various departments without a defined design strategy. Upon the appointment of a new Head of Marketing, the following main […]
FIELD OF DREAMS In the early knocking of Field of Dreams, Kevin Costner sets off for an evening stroll through a field of head-high corn on his farm in rural Iowa. Much to his surprise and confusion, he hears the immortal words “if you build it, he will come”, whispered by a disembodied voice floating […]
In 2019, no business owner worth their salt needs to be told that your website is absolutely crucial, your shop window – and a million other clichés in between. You probably also don’t need to be told that the cost for a website can vary from nothing but your time using an out-of-the-box package, to […]
THINK DESIGN UNVEILS USER-FRIENDLY WEBSITE FOR AWARD WINNING RESTAURANT NUTTERS
Place emphasis on User Experience, says Paul Grogan Date – May 2019 Leading Bury creative agency Think Design is calling on business owners to place more emphasis on the user experience in their digital marketing strategy. The advice comes as the agency unveil a brand-new customer-focussed website for leading North West restaurant Nutters. An award-winning fine […]
Following part ones look at DMM International, this edition of why great design should date is all about Slate. Specifically a rebrand for Alfred McAlpine Slate… Welsh Slate is known for it’s incredible quality. Having a brand identity that reinforced this unique product positioning was considered to be essential and a full rebrand was undertaken. Because […]
We’re in to May already. How did that happen? Spring is a beautiful time of year – the weather’s improving with the hottest Easter on record, there’s blossom on the trees and the shorts brigade are out in force. There’s also a real sense of optimism in the air around Bury, where Think Design are […]
We’ve been doing these updates for a few weeks now, but thought we would start to share on here as well. So… “It’s all down to the work you’ve done” said Bernard, MD of Better Hearing Clinic when he collected his updated brochure print run last thing Friday. Which was a fab way to end […]
Paul Grogan is the founder and MD of Bury-based Think Design. The Captain of the Ship, the master of the house, the boss of all bosses he runs the business with wife Maz and a super talented team of up and coming designers. He’s a familiar face on the Manchester creative circuit – but what […]
IP – putting a price on an idea IP. It’s a funny old thing and one that is often a contentious issue. It’s something that people have heard of, but if it doesn’t affect them directly, they’re a little blasé about. Those of us in the creative world think very differently. Intellectual Property is our life […]
THE THINK DESIGN GUIDE TO CHOOSING A CREATIVE AGENCY
The Think Design Guide to choosing a creative agency Choosing a creative agency can be a tricky business. There are so many out there, and in Manchester alone where Think Design are based, potential clients are spoilt for choice. Whether you want some new business cards or a full rebrand, it can be tricky to […]
Leading northwest creative agency Think Design has unveiled a full rebrand for global risk management software solutions giant Brady PLC. Think were contacted directly by the London-based organisation, which produces solutions for the global commodity and energy trading space, who were looking to brief a creative agency that is “the best of the best”. After […]
Today is International Women’s Day, a worldwide event to promote the role that women play in society. This year’s theme is “a balanced world” and the concept is that a balanced world is a better world. When it comes to the creative industry, International Women’s Day poses a few interesting – and potentially – awkward […]
Great graphic design and why it doesn’t follow trends Here at Think, we have been busy rolling out a brand style that could be mistaken as from the 1990s. Granted that is our opinion, but it did start to make us think. Some design projects do date as styles drift in and out of design […]
Why your logo needs to be responsive Crisp, clear logos. That’s what you want. If you’ve ever tried to resize an image yourself, you’ll know the hall-of-mirrors horrors that await. Elongated faces; squat bodies; distortion and blurring; illegibility; poor quality. Guaranteed turn offs. When it comes to your logo design, you’ll want something iconic and […]
World Wide Wobble Your website is the world’s window on your business. So it needs to look good, act smart and play nice. You can buy a website for not much money, and you can build them yourself too, for even less. And in all honesty, that’s enough for plenty of businesses. But if you […]
In-house, out-house, shake it all about PR, communications and marketing are still relatively new disciplines. Technology is changing quicker than a superhero in a phone box. Competition in any market is fierce. Once upon a time, design agencies were hired by big companies for big launches and big projects. But now, it’s not just the […]
Holding out for a Hero Image Big images have a big impact. Layer those with relevant, bite-sized content, and you’ve a hero image. It’s been on trend in web design for a while, and its prevalence on sites throughout the world wide web suggests it’s a trend that’s going to stay. Websites usually display their […]
The first rule of Design Club The first rule of Design Club is: we talk about design. Which is handy, because we’ve got the low-down on what the design trends for 2019 are likely to be, and why they could be just the refresh your brand or business needs. Remember, it’s not just your logo that identifies […]
Are you marketing? Or are you selling? What’s the difference? Sales and marketing is generally lumped together, and there’s good reason the two are seen as a package – the Morecombe and Wise of revenue generation. They both have the same goal – to increase revenue, and one promotes what the other sells, but actually […]
THE IMPORTANCE OF GRAPHIC DESIGN FOR BUSINESS GROWTH
The importance of graphic design for business growth Why should you invest in quality design? Well… FIRST IMPRESSIONS First impressions count, don’t they? So it’s important to look your best when you’re representing your business. It’s equally important that your business looks its best, and that’s where graphic design comes in. Your website is your […]
See, scan, share: why you should be using infographics How would you like to communicate information quickly and clearly? Of course you would! But there’s a limit on how much data we can commit to memory as we “scan” information, rather than read it. SEE Of all the information that is transmitted to your brain, […]
What makes a good design agency? The graphic design industry is competitive, attracting plenty of creative individuals. There’s more to graphic design that sound technical ability. Here are things to look for when it comes to selecting a design agency to work with. EXPERT You need to know your design experts are truly expert. Your […]
THE BUSINESS OWNERS GUIDE TO DESIGNING YOUR OWN LOGO
How to design a logo If you want to design a logo, you will probably choose something recognisable, unique and relevant to what you do. It goes without saying you want your customers to recognise you, and of course you don’t want them to confuse you with someone else. The relevance bit is quite simple […]
How graphic design can improve your business People often underestimate the impact of the work graphic designers create. It involves more than making a website look nice. They blend photography, illustration, typography, and motion graphics into emotive images. They are masters of captivation, marketing, and design. Simply put, a fantastic graphic designer and their brilliant […]
New brand beginnings We THINK a logo is more than a badge – it’s a mark of who you are and what you stand for. It’s your identity. It’s your brand. It’s not easy to bring a brand into being. We’re not saying you can’t design a logo yourself, but there’s more to an identifying […]
Signs of a bad web designer Let’s say you’re aware of the benefits of fantastic web design website can bring to your business. You have heard that an excellent website will drive people to buy your product, and make your brand memorable. So, it needs to be seamless. Your site should load quickly, be eye-catching, use […]
Smile – you’re on commercial camera When it comes to building websites, pulling together collateral and promoting brand identity, there’s one thing every designer longs for – a library of great photography. Without appropriate imagery to choose from, your brochures can be bland, and your signage so-so. That’s where commercial photography can help. Commercial photography […]
WHAT IS THE DIFFERENCE BETWEEN A STANDARD WEB BUILD AND A FULL-SERVICE MARKETING PACKAGE?
What is the difference between a standard web build and a full-service marketing package? Both aim to do the same thing: drive traffic to your business and increase lead generation. But, a full-service marketing package is far more comprehensive and the most effective way to do so. To understand the differences between both of these […]
SEO DIY: simple ways to optimise your website If you’re looking for a particular product or service, chances are you’ll take to Google (other search engines are available). Type your search term, hit enter, and in a fraction of a second, you’ll receive pages of results to help you find what you’re looking for. The […]
Graphic Design: Draw Attention to Your Business through infographics. The most important part of your website is its design. It’s what gives your customers their first impression of you. Everything, from colour to layout, to the font, is key in giving your customer a sense of who you are. Not only do infographics present information […]
How branding helps you stand out Branding is everything. It’s what sets every company apart. All the companies that become household names have something that makes them stand out, and that all starts with the logo. Coke’s branding is their logo and bottle shape. Cadbury’s branding is their logo and packaging. EE’s branding is their […]
Top graphic design trends 2018 On the internet, trends come and go. For business owners, this means continually working to keep your pieces exciting and up-to-date. Some designs manage to withstand the tests of time, while others have their 15 minutes of fame before fading into the background. Here are the latest trends in graphic […]
WANT TO DO YOUR OWN MARKETING, BUT DON’T KNOW WHERE TO START?
Want to do your own marketing, but don’t know where to start? A leading designer is currently selling a very unremarkable white T-shirt for £318. For the same price, you can buy 79 plain white T-shirts on the high street. Some people might call this price madness, but when all is said and done, people […]
WEBSITES: HIRE A PROFESSIONAL OR D.I.Y? OUR CLIENT SHARES HER OPINION
Websites: Hire a professional or D.I.Y? Our client shares her opinion When we speak to business owners about their views on investing on their business website, the feedback is always mixed between hiring a professional or doing it themselves. Typically, we tend to find that it’s the start-up businesses that take the D.I.Y option. We […]
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